Episode 63: [New Coaches] Sign Your First Paying Coaching Clients in 3 Months or Less, [Solo Episode]
How to Sign Your First Two Coaching Clients in Less Than 3 Months
Are you ready to land your first paying coaching clients? Whether marketing feels overwhelming or sales seem "icky," it’s time to embrace a brave new approach. In this guide, I’ll walk you through my proven 3-step system that helps new coaches sign their first two (or more!) paying clients in less than 3 months.
Step 1: Master Your Marketing and Messaging Foundations
The first step to signing clients is to ensure your marketing and messaging resonate with your ideal audience. A clear and compelling message makes it easier for potential clients to connect with you and trust your expertise.
My client M struggled with overthinking her niche and doubting her ability to sell. Together, we created a simple marketing plan that highlighted her unique strengths and directly addressed the challenges her audience faced. Within weeks, her confidence skyrocketed, and she started attracting inquiries that felt aligned with her coaching style.
Tip: Start by clearly defining who you help, what problem you solve, and why someone should choose you. The more specific you are, the more impactful your messaging will be.
Step 2: Shift Your Mindset to Believe in Your Value
Mindset is the backbone of business growth. When M started believing in her ability to deliver results, it changed how she communicated with her audience. Instead of second-guessing her offers, she spoke with confidence—and it showed.
Affirmation to Try: I am confident in my ability to create meaningful results for my clients. I trust that the right clients will see my value.
When you embrace a mindset rooted in bravery and self-belief, you’ll naturally attract clients who resonate with your energy.
Step 3: Build a Simple and Repeatable Client-Signing Strategy
Overcomplicated strategies create stress and inaction. The key is simplicity. For M, we designed a straightforward plan that included showing up authentically on social media, hosting one-on-one conversations with potential clients, and offering free resources that showcased her value.
This streamlined approach allowed her to focus on connecting with her audience and building trust, rather than feeling overwhelmed by endless tasks.
Actionable Idea: Consider hosting a free webinar or creating a valuable resource that speaks directly to your audience’s needs. Use these opportunities to invite your audience to take the next step and work with you.
Real-Life Success: From Struggling to Signing Two Clients in 60 Days
M’s transformation is proof that brave action leads to tangible results. Within 60 days, she went from overthinking her niche and doubting her sales skills to signing two paying clients—and she now has more leads in her pipeline.
This kind of success is possible for you, too. Imagine feeling the excitement of helping your first two clients reach their goals while building momentum for your coaching business.
Ready to Take Brave Action? Here’s How I Can Help
If you’re ready to stop overthinking and start signing clients, here are three ways to get support:
Masterclass: Watch the replay of my Brave Coach Client Booster masterclass for actionable tips to land your first paying clients. Access the replay here.
1:1 Coaching Programs:
Brave Coach Breakthrough: Get my step-by-step system to sign your first two paying clients in less than three months.
Brave Coach Accelerator: For established coaches ready to sign their next six clients in just four months.
Brave Coach Stress-Free Launch: Launch your group program with 80-90% less stress in just five months.
Follow Me on Instagram: Get daily inspiration and practical tips for building your business. Connect with me @tiffanygstudios.
Share Your Brave Wins
What brave step will you take next in your coaching business? Share it with me and the community on Instagram using the hashtag #businessbraverypodcast, or tag me @tiffanygstudios. Let’s cheer you on and inspire others to take bold action!
Listen and Learn More
Catch the latest episodes of the Business Bravery Podcast for more insights and strategies to grow your coaching business with confidence. Listen here.
For even more resources, visit Tiffany G Studios.
By following these steps and taking brave action, you’ll be on your way to signing your first two coaching clients—and building a business that aligns with your vision. Are you ready to start? Let’s make it happen together!
